Calligraphy, as one of the features of scholarship, is closely linked to the conception of a new display in the Kremlin Museums, since the project is dedicated to the "extension of knowledge" in the Ming Dynasty (1368-1644)—a period when interest in art, literature, music, philosophy and history becomes a real cult. That is why the highlight of the exhibition is a "scholar’s cabinet" representing an armchair, shelf for keeping books and scrolls, table for calligraphy and “treasures” of a calligrapher.

Talking about modern artists, they tried to get read of rigid boundaries of traditional calligraphy and to take a new look at its tasks towards the nearest future. That’s the way a new style called calligraffiti has originated.

Russian Ambassador of the international calligraffiti community Pokras Lampas took part in an advertising campaign for the exhibition ‘Ming Dynasty: The Radiance of Knowledge’. The artist showed his original calligraffiti interpretation of a classic style by an example of the phrase “the bright epoch”, literal translation of the characters 明代[Ming dynasty].

Promo by:

Produced by Celentano Production

Directed by Elena Celentano

Artist Pokras Lampas

Camera man Vyacheslav Myrzak

Music by music studio PNK Studio

Composers Nikita Vazhenin, Daniil Tsovin


 see more about the exhibition